Research
In 2005, I noticed that many of my clients needed to make change faster than they could. In addition, the tools they had been using for strategy development were becoming less effective. I wanted to understand why this was happening and what they could do about it. That desire started a programme of research that I’ve continued since.
Presenting at the Managing Partners Forum.
Strategy in an age of chaos
This is the core strand of our ongoing research. It looks at the changing nature of the challenges and opportunities businesses face, the tools and approaches that are now available to develop and implement an effective strategy, and the choices senior managers and leaders will increasingly face.
Our findings include new ideas and concepts, as well as practical tools and approaches. Together, these are the toolkit we bring to our consulting work with clients.
In addition to building them into our client work, we share these ideas through talks with groups of business and organisational leaders. In this way, we test our findings against their experiences and challenges.
AI at the Crossroads: Legal Leaders on the Future of Practice
This was our deep dive into the challenges, opportunities, and strategic issues of the rise of AI. We wanted to know how law firm leaders were thinking about AI, where, how, and most importantly why they were using it, and how they see it impacting on the strategy and culture of their firms. Based on confidential interviews with a range of law firm leaders, we identified five strategic questions that every law firm should be asking itself about AI:
Architecture: is this an add-on or a complete change of business model?
Value and Pricing: how will we define and capture value in an AI-enabled world?
Market Dynamics: how will clients, competitors, and new players reshape the competitive game we’re in?
Change model: does our leadership and culture equip us to make the changes ahead?
Identity and Direction: Who are we as a firm, where are we, and what do we want to do about it?
We conducted this research with Firehills Consulting.
