When Sarah McMath became CEO of MOSL, the UK’s retail water market operator for business customers, she faced some serious challenges. There was no shared sense of the organisation’s purpose among the leadership team; no clear approach to business planning; a low level of engagement among employees; and a skeptical customer base.
Five years later, the organisation has transformed. Join me on the latest episode of The Purposeful Strategist to learn how Sarah took an inclusive approach to develop a shared organisational purpose, and used that to shape a new strategy, grow the organiaation’s capabilities, craft practical operating principles, and turn around employee engagement.

